| According to David Hancock, CEO of Morgan James | | | | authoring system. |
| Publishing, it takes the average person 100 formal book | | | | Participants in the live author coaching program at |
| proposal submissions only to get a publisher to say 'no'. | | | | have access to the weekly coaching sessions plus |
| Many submissions go unanswered, and many | | | | other educational materials to help them author their |
| publishers disallow simultaneous submissions. This | | | | own books for as long as they stay in the program. |
| typically increases the time it takes for a book to get | | | | Those who follow the same steps McArthur took can |
| into print. | | | | write their own lead generating book and build a |
| Although acceptance with a major New York publisher | | | | business around it. |
| normally takes dozens of rejections, for internet | | | | Our team is teaching McArthur how to properly |
| marketer and affiliation expert Ken McArthur, it | | | | position his book as a lead generator for the business |
| happened quickly. His proposal got him the coveted | | | | he is building around it. I am the author of several |
| "yes" after only a handful of submissions. When | | | | books, including Author and Grow Rich: How to Write |
| Career Press accepted the proposal for his debut | | | | a Money Making Book in Only 12 Hours. Assisting me |
| book, he was faced with the challenge of actually | | | | is Ronda Del Boccio, award-winning author of I'll Push |
| writing the book to meet a deadline less than four | | | | You Steer: The Definitive Guide to Stumbling through |
| months away. His book, already available on and | | | | Life with Blinders On, a former client whom I hired to |
| Target.com, is part of the publisher's spring 2008 | | | | join the team. |
| catalog of releases. | | | | McArthur's book, now in the hands of his publisher, is |
| He sought coaching from my team at for assistance | | | | designed to be entrepreneurially sound so that it |
| with the writing and business development process. I | | | | naturally leads readers into a deeper relationship with |
| created the world's first live author coaching event in | | | | the author and his material. |
| order to let subscribers listen in and follow his complete | | | | |